De Clerck-Sachsse, Julia and Brüggemann, Michael and Kurpas, Sebastian. (2006) Towards communication? Evaluating the Activities of the European Commission in the field of Communication. Study commissioned by the European Parliament Budget Committee 31 August 2006. CEPS Special Reports, November 2006. UNSPECIFIED.
Abstract
This study examines, on behalf of the EP’s Budgetary Committee, the most important measures that came under communication headings in the general budget undertaken under the Commission’s prerogatives in the years 2000 to 2005 with a view to developing recommendations for future actions. The focus of the study is to establish how much ‘value for money’ these measures represent by looking at their relevance, effectiveness, efficiency and utility. This study deals with the following areas of activity: 1) media relations and particularly the spokespersons’ service and seminars for journalists, 2) the PRINCE campaigns and in detail with the measures on the Euro, EU enlargement and the debate on the future of Europe, 3) decentralisation and the work of the Commission’s Representations and 4) the communication activities of DGs other than DG Comm and how they are coordinated.
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