Shoham, Amir (2009) Market clusters for international franchising. ACES Working Papers, August 2009. [Working Paper]
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Abstract
While many studies of franchising have examined the organizational antecedents of internationalization, few have examined how differences among markets lead to this internationalization. Studies linking environmental factors to the companies' decision to internationalize showed that various political, social and economic factors either attract or repel international franchising investment. We build on these studies' selected variables to understand the similarities and differences among international franchising markets. Using these variables, our results show that countries divide into eight clusters with similar international franchising market characteristics. A discussion of each cluster follows with implications for franchising research.
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Item Type: | Working Paper |
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Subjects for non-EU documents: | EU policies and themes > Policies & related activities > economic and financial affairs > business/private economic activity EU policies and themes > External relations > globalisation/globalization EU policies and themes > External relations > international trade |
Subjects for EU documents: | UNSPECIFIED |
EU Series and Periodicals: | UNSPECIFIED |
EU Annual Reports: | UNSPECIFIED |
Series: | Series > American Consortium on European Union Studies > ACES Working Papers |
Depositing User: | Phil Wilkin |
Official EU Document: | No |
Language: | English |
Date Deposited: | 15 Jan 2015 11:03 |
Number of Pages: | 30 |
Last Modified: | 15 Jan 2015 11:03 |
URI: | http://aei.pitt.edu/id/eprint/59083 |
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