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Subtle features of online loan calculators can influence consumer choices. ESRI Research Bulletin 2019/13

Timmons, Shane and McGowan, Féidhlim and Lunn, Pete (2019) Subtle features of online loan calculators can influence consumer choices. ESRI Research Bulletin 2019/13. UNSPECIFIED.

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    Abstract

    As online banking becomes more popular, many consumers now use online calculators and price comparison tools to apply for financial products. These online tools often feature default figures that the consumer sees when they first reach the webpage, such as the default repayment term for a personal loan. Findings from behavioural economics suggest that these kinds of default settings can have surprisingly strong influences on people’s decisions. In collaboration with the Competition and Consumer Protection Commission (CCPC), the ESRI’s Behavioural Research Unit designed a controlled behavioural experiment to test whether the default repayment terms set on loan calculators and search tools influence the loans that people choose.

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    Item Type: Other
    Subjects for non-EU documents: EU policies and themes > Policies & related activities > industrial policy
    EU policies and themes > Policies & related activities > consumer protection policy
    Countries > Ireland
    Subjects for EU documents: UNSPECIFIED
    EU Series and Periodicals: UNSPECIFIED
    EU Annual Reports: UNSPECIFIED
    Series: Series > Economic and Social Research Institute (ESRI), Dublin > ESRI Research Bulletin
    Depositing User: Phil Wilkin
    Official EU Document: No
    Language: English
    Date Deposited: 05 Jan 2020 09:41
    Number of Pages: 4
    Last Modified: 23 Mar 2020 15:54
    URI: http://aei.pitt.edu/id/eprint/101981

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